Because it was born out of a creative necessity... It's an outlet for records that should and must be heard. An outlet for artists that deserve to and will, touch the widest possible audience.
And we like to rock!
Peter Ward-Edwards @ Genepool / Universal Music Operations
Hard-Fi Press: Barbara Charone @ MBC PR
Hard-Fi Radio/TV PR: Kate Burnett @ Rapture PR
ART DIRECTION & DESIGN
David Smith and Richard Smith @ Smith and Smith